Japan’s Manga Market Generates ¥527.3 Billion From Digital Sales as Print Revenue Falls 14%, Yomiuri Shimbun Reports

Japan’s manga industry is increasingly relying on digital sales as traditional print publishing continues to lose ground. Digital manga generated ¥527.3 billion in 2025, accounting for more than 70% of the country’s total manga market, according to figures from the Research Institute for Publications. Meanwhile, print manga sales fell by 14% compared with the previous year, highlighting the changing business model of one of Japan’s biggest entertainment industries. The shift is also changing how major publishers such as Shueisha, Kodansha,…